Believe it or not, I’ve been to my fair share of trade shows around the holidays. And these trade shows weren’t even holiday-related. But what may come as an even bigger surprise is that most of the vendors/exhibitors seemed to ignore the date and they exhibited in the same way they would at any other […]
Trade Show Banners & Display Stands
Grab Their Attention with These 8 Trade Show Booth Tips
We talk a lot about succeeding at trade shows. After all, they’ve become a very big part of most marketing strategies. According to the CEIR census, there are over 9,000 business expos in the US alone. And…1.5 million companies are participating in at least one trade show a year. Plus, there are about 60 million […]
11 Tips for Getting Your Business Noticed at Outdoor Events
A lot of our customers do indoor trade shows but just as many get materials from us for outdoor fairs, exhibits, and markets, especially during our balmy late fall and winter season. Most people assume what makes a good indoor trade show exhibit will also make a good outdoor display. That’s not the case. We’ve […]
Where Should Your Money Go? A Guide for Creating a Solid Trade Show Budget.
If you’ve been given a blank check to attend a trade show you’re really fortunate. This is not the case for most of us. Most of us have budgets we need to adhere to. But it’s likely we do get to allocate where the money is spent. If you’ve been wondering how to allocate your […]