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Offline Marketing Products: Customized Gifts

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Personalized Promotional Products

Targeting Your Ideal Customer through Creation of a Buyer Persona

By Denise Macleod on February 16, 2016 0

Find your ideal customer through a buyer persona

Here at ThinkQuik we’re always telling customers they need to make sure their personalized promotional product is something their target market will want and it ties in with their goals. If your promotional product is aimed at acquiring new customers, you need to know who that customer is. While some of our customers have buyer personas, […]

Want More Sales? You Need More Trade Show Booth Interaction.

By Denise Macleod on February 11, 2016 0

Get more interaction in your trade show booth

It always makes me laugh the way some people slink up, grab a promotional product off of your display, and make a run for it. I get that not everyone wants to talk to an exhibitor, but these types of interactions at trade shows make the attendee and the vendor feel strangely adversarial. One way […]

7 Easy Ideas for Increasing Event Attendance

By Denise Macleod on February 9, 2016 0

How to increase event attendance

Event marketing is an effective tactic in getting people excited about your company. There are a number of ways to use it in your marketing mix including charity golf tournaments, product launches, trade shows, member or customer appreciation events, and more. The one thing I’m asked again and again is, “How do I get more […]

Fun Gifts for Employees

By Denise Macleod on February 4, 2016 0

Want to make your people feel special? Tell them in detail when they do something that impresses you. Don’t give the generic “nice job.” That sentiment is as widely overused as the word “epic.” Tell them specifically what they did that knocked your socks off. Give them that moment. Appreciation and recognition are nice gifts […]

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