Today with social media and other “inside tracks” people want free more than ever and they’re getting it. Free information, free resources, free samples, and free services. That’s why it’s more important than ever to your sales strategy to give people promotional items. Why You Need Promotional Products More Than You Think Promotional products […]
Personalized Promotional Products
What’s a Brand?
This is a complicated question in today’s market. Brands used to be owned by the companies that produced the product or service. The company could do as it wished — change a logo, alter a recipe, tap a new audience. Today, things are much more complicated. Fans and loyal customers feel an ownership stake in […]
3 Ways to Keep a Remote Workforce Engaged
A lot of people think promotional marketing is all about trade shows and pens. But there are a lot more uses for it then that. One of them is employee engagement. But throwing a disengaged employee some swag won’t turn them around and put them back on happy ground. You need to cultivate constant engagement, […]
What Kind of Marketing Does My Business Need?
I’m often asked, “What kind of marketing do I need?” or some other version of that like, “Do I really need to do social media? Seems like a waste of time. Who’s going to buy from Facebook?” The bonus for modern marketers is that we have more tools at our disposal than ever and many of […]
