You pay the money. You travel to the conference or trade show. And then you wait like people outside of Best Buy on Thanksgiving night. But not like that because they are surrounded by other people. You’re in your trade show booth. Alone. But why? What went wrong? Why are the only people stopping by […]
Personalized Promotional Products
3 Ways Your Nonprofit Should Be Using Promotional Products
Some nonprofits shy away from using promotional products because they want every dollar going towards the mission. This is admirable and, in some ways, smart when there are so many accusations of irresponsible spending. But promotional items and promotional marketing are investments in your mission and can be done for less than you think. The same […]
Don’t Waste Your Time on Promotional Product Marketing
Yikes! What am I saying? Stay with me here… Promotional product marketing can open new doors for you, increase your reach, and make an impression on your ideal audience, but only if you do it correctly. If you’re not willing to give up doing the following things, and implement the underlying best practices, just go […]
Why A One-Stop-Promo Shop Is the Best Thing You Can Do For Your Marketing
Many marketers treat their promotional marketing needs like a convenience store. They’re in and out, getting one thing at a time. They think it’s fast but they’re missing an opportunity. They simply do an Internet search every time they need something and order from whomever comes up in search. Sometimes they give the job to […]