If you have a great staff with any sort of longevity with you, it should be recognized. While many employers choose to reward employee loyalty with a gift card, you should also consider a physical representation of their time with you. Here’s why: Top of Mind Reminder Your employees knows exactly how long they’ve worked […]
How to Tie Your Promotional Marketing Product Into Your Landing Page
If you’re doing something out of the ordinary — attending a big event, hosting a conference, or running a new promotion or product launch, you’re probably using a landing page. One of the keys to successful marketing is tight integration of every type of marketing you’re undertaking like content, promotional/offline, digital, and more. In case […]
How to Get Noticed at a Trade Show (but still keep it professional)
The title of this post is a little cheeky but let’s face it, there are plenty of ways to get noticed at a tradeshow if you don’t care about your reputation. But for those who want to be noticed and win over some prospective customers, leave the public spectacles to the other guy. It’s all […]
3 Tips on Branding and Your Next Corporate Golf Event
Golf events are excellent revenue sources, fundraisers, and attention grabbers, but if you don’t tie your corporate branding into your tournament, you’re wasting your marketing dollars. Choose Your Promotional Item Based on Customers not Clearance Many marketers know they have to give golf tournament attendees a giveaway. So they go online and search. They choose […]