The brochure’s not dead and even though people often lament the need for paper business cards when everything is electronic, some of us still like paper (like me). But I want to share a trick with you that will get you more sales conversions and more calls from your promotional printing. What’s the Big Secret? […]
Drive Traffic to Your Trade Show Booth with Social Media
If you have an employee base larger than one, you probably give some thought as to who mans your trade show booth. You want someone who knows what you offer, can make decisions on his/her own, is personable, and can work a crowd. You should also add has social media skills to that list because social […]
How to Promote Your Hotel’s Joint Venture with a Promotional Product
It’s been months in the making but finally your hotel and another business have found a way for you to meaningfully help a greater audience. In addition to a press release and all of the information you’re adding to your website about the joint project, don’t forget your promotional item(s). Why You Need a Promotional […]
The Downfalls of Seasonal Promotional Items
We’ll gladly sell you a new promotional item every season but unless these seasonal promotions are tied in with your product or your campaign, you’re probably wasting your money. An effective seasonal campaign must be tightly integrated into your larger marketing strategy. If you want to avoid the pitfalls of seasonal promotional items that don’t […]
