Every so often, you’ll see a blog post or article on how business cards are dead. While many people live in the e-world and prefer electronic communications, business cards are still one of the easiest ways to exchange information. The trick to someone holding on to yours is to make sure it stands out from […]
The Introverts Guide to an Awesome Trade Show
If you’re one of nearly half the population that categorizes themselves as an introvert, or someone who needs alone time to regroup, you know how draining a trade show can be. Being “on” all day can leave you feeling like you have nothing left. Here are a few tips to help you get through it. […]
How to Beat Big Businesses at Their Own Game for Less Money
If you’re an indy small business owner it may seem difficult to compete with the million dollar marketing budgets of big business. And it is. You’re right. At least traditionally, dollar for dollar. You just can’t. Not without an angel investor of some kind. But don’t dismay. There are advantages you have as a small […]
Why Your Business Needs More Photo Opps
Instagram. Pinterest. Flickr. Facebook. Cameras on every mobile phone (well, at least those from this decade). This is all contributing to, and meeting the needs, of society’s seemingly insatiable desire for visual interest. We’re taking pics of ourselves, documenting every minute of our kids lives, and posting sunsets like crazy. And that’s exactly why your […]
