Back in the early ’80s there was an Atari game called Pitfall!. It was reminiscent of an Indiana Jones movie where you tried to swing on vines over croc-infested swamps and tar pits. If you grabbed too soon for the vine, you swam with the reptiles. If you didn’t leap far enough you sunk into […]
Time to Talk Promotional Calendars
Honestly, I started talking about calendars in June. But I get it. A lot of you just weren’t ready. But it’s November now and if you want one for 2017, you need to get moving. Like yesterday. But many businesses don’t see a point in promotional calendars any more. They figure everyone has a calendar […]
4 Ways to Connect with Your Audience
There are times in a relationship where it’s too late to do anything about it. Too much water under the bridge, too many things said in spite, too many times ignoring one another. People check out. Once someone is checked out, the relationship can’t be salvaged. I don’t care if you’re talking about employees, a […]
Me, Me, Me and Other Ways to Get Ignored on Twitter
Twitter was is an amazing social media platform and I don’t want to be one of those bandwagon jumpers who says that it’s glory days are over but I am noticing a LOT of noise out there. I used to use Twitter as a newspaper, where I followed people who interested me, and then read the […]