You’ll hear a lot of people joke about the end of the world nowadays. Some are more serious than others. But let’s take a look for a minute at another kind of end-of-days. One that would affect your marketing. A “markegeddon” of sorts. What if tomorrow you woke up and there was no Facebook? If you don’t […]
How to Easily Create Your Best Elevator Pitch Ever
Our company sells swag. In reality, we are an offline marketing company that handles branded items. But most of our clients think in terms of swag, so let’s talk about what swag does for your business. Swag opens the door to conversation. If someone takes your promotional product, more often than not they’ll let you give […]
10 Reasons to Join Your Local Chamber
Full disclosure: I’m not only a member of several local chambers but I’m also involved in the marketing committee and board of one. A chamber membership is much like a gym membership in that you get out of it what you put in. If you’re not working it, you won’t get any of the benefits. […]
Why You Need to Educate Your Customers
People on the internet are looking for several things when it comes to content from businesses. They’re looking to be entertained, inspired, and educated. The percentage of the mix depends on the person and the product or service. Some require more education than others. For instance, people shouldn’t buy a car or a dog without […]