What does your email inbox look like right now? Is it crowded? Is it filled with a mixture of business and junk? Could you get through it and get down to inbox zero in a few minutes or would it take the better part of the time left between now and Christmas to do so? […]
Is it Time to Let Your Business go to the Dogs?
I was reading an article on Forbes yesterday about how Millennials love their dogs. According to the American Pet Products Association, Millennials have displaced Boomers as the leading owner (generation) of dogs. In fact, 38% of dogs reside in Millennial households. So while we all stand around and talk about the different things we […]
5 Ways to Safeguard Your Business’ Brand
Your brand is one of the most valuable things you have and yet it doesn’t even belong to you. Years ago a company could advertise and market its products or services and adeptly paint the type of picture about itself the owner wanted. Today that’s not the case. With reviews and word-of-mouth powering much of […]
Does Your Business Really Need a Rebrand?
Are you thinking about rebranding? If so, there are a couple of things you need to consider first. A rebrand must be a deliberate and well-researched undertaking. If it’s not, you could lose part of a very loyal following, especially today when companies no longer own their brands. The public does. Rebranding without considerable research […]