Ahhh, Valentine’s Day. People say it’s a Hallmark holiday but whether it is or not, it’s a good reminder to express our love and appreciation for those closest to us. It can also be the ideal time to reach out to your customers and make them feel good. Valentine’s Day is, after all, about relationships […]
It’s Time for Your Marketing to Do Some Adulting
I was talking to a friend the other day and she was laughing about not wanting to “adult” that day. Who doesn’t feel that way sometimes? Adulting is hard. Adulting is all about responsibilities and doing things for a reason, following through, and sometimes performing tasks you don’t want to. Some of us adult well […]
A Quick and Easy Primer for Awesome Business Emails
Email is still a solid way to deliver your business message to customers and potential customers. But only if you do it well. If you do it poorly, recipients will quickly tire of your communications and immediately delete them. Or worse… Hit the dreaded SPAM button and report your content as drek. If this happens, […]
A Monster List of Creative Sales Leave-Behinds for Business
Do you make sales visits for your business? If you do, you likely leave something behind with a potential client or an existing one. Leave-behinds keep you top of mind and provide easy access to your contact information but only if it’s something they’ll keep. Remember it takes 5-7 interactions with your brand for a […]